In cooperation with Freelancers United we developed a business strategy to unite three different recruitment organisations into one overarching ‘Company of the Future’ within the fields of construction and infra. Resulting in the birth of Building Heroes. Miesiyu created a New Economy marketing strategy and corporate identity, which highlighted its social sustainable working environment and its passion for pure workmanship. ‘We do it together or we don’t do it at all’. With this they stepped away from the common self-interest driven ways of working within the recruitment domain. Building Heroes is dedicated to build vital reciprocal relations between their talents and their clients. Hereby creating chances for everyone to flourish on many levels.